Gordon Abel

Mr. Abel joined Dynasty in May 2016 as the firm’s Chief Marketing Officer. He leads marketing efforts for Dynasty Financial Partners’ corporate marketing, Network Advisor marketing, and Dynasty Community educational events and experiences. During his time at Dynasty, he has contributed to the firm’s growth by enhancing its brand profile and developing strategic cross-channel marketing strategies. He tests and leverages new marketing platforms, integrates technology and data, and builds awareness across relevant paid, owned, earned, and shared channels to enhance customer value.

As both CMO and a member of the firm’s leadership team, Mr. Abel drives innovation and growth across Dynasty’s core business services platform, investments platform, Dynasty Investment Bank, and Dynasty Connect concierge service. He assists Dynasty’s independent network of wealth management firms in building their businesses. He has spearheaded the creation and launching of over 40 new brands for Dynasty Network firms, including new brand identities, missions, visions, positions, and values.

With over 25 years of experience, Mr. Abel has held executive and marketing roles at Google, JPMorgan Chase, and BlackRock/iShares before joining Dynasty. In 2020, he was honored with the Tampa Bay Business Journal Pride Award for his inclusion, support, and advocacy of the LGBTQIA+ community. Throughout his career, he has served two board terms for the Financial Communications Society and has been actively involved with the ANA, Ad Council, and IAB.